Bikes offer boundless sense of freedom to their owners – and they’re also seen as boundlessly free by bike thieves who know it only takes two men to lift a parked bike into a van and nick-off with it. But a bike that can always be traced back to its original owner is difficult for thieves to make a dollar from and Yamaha is taking advantage of this fact on behalf of its customers.
Since February this year, every new Yamaha motorcycle, scooter and ATV sold in Australia has been sprayed with DataDotDNA theft protection – microscopic dots that carry identifying information linking every part on the bike back to its original frame number and making stolen bikes extremely difficult to on-sell or part out. DataDotDNA are doing these sorts of deals across the world with a number of different manufacturers now, and becoming a worldwide standard in vehicle identification.
DataDotDNA is a unique theft protection system consisting of tiny microdots bearing identifying code numbers. These dots have been sprayed onto all Yamahas since 1 February 2007 enabling units and their component parts to be easily identified.
The owner, police or insurance companies can cross reference the PIN number on the microdot of any stolen unit with the VIN number of that unit. Warning decals alerting potential thieves that the unit is “Protected by DataDotDNA” complete the protection picture.
This anti-theft initiative offers every Yamaha customer a very real benefit. No-one wants their pride and joy stolen and the DataDotDNA system is an effective deterrent that highlights Yamaha’s customer focused approach, says YMA Director and General Manager Steven Cotterell.
YMA covers the cost for DataDotDNA, there is nothing for Yamaha customers to pay. Each set of dots is valued at AUS$199.95 (Rs 6,850), so there is a measurable benefit in addition to the intangible bonus of theft protection.
DataDotDNA is a unique theft protection system consisting of tiny microdots bearing identifying code numbers. These dots have been sprayed onto all Yamahas since 1 February 2007 enabling units and their component parts to be easily identified.
The owner, police or insurance companies can cross reference the PIN number on the microdot of any stolen unit with the VIN number of that unit. Warning decals alerting potential thieves that the unit is “Protected by DataDotDNA” complete the protection picture.
This anti-theft initiative offers every Yamaha customer a very real benefit. No-one wants their pride and joy stolen and the DataDotDNA system is an effective deterrent that highlights Yamaha’s customer focused approach, says YMA Director and General Manager Steven Cotterell.
YMA covers the cost for DataDotDNA, there is nothing for Yamaha customers to pay. Each set of dots is valued at AUS$199.95 (Rs 6,850), so there is a measurable benefit in addition to the intangible bonus of theft protection.
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